IMRA News & Incentive Industry Articles

Strengthening Ties: Business Gifting, As Strong a Tool as Ever

Posted on 7/28/2020
As America continues to grapple with the COVID-19 pandemic, some best practices in reward and incentive programs are well positioned to strengthen B2B and B2C connections that might have weakened during the shutdown and ensuing economic hardships.

Incentive Federation Inc. Releases Summary of Paycheck Protection Program Flexibility Act

Posted on 6/18/2020
The Incentive Federation Inc. (IFI) has released a summary on The Paycheck Protection Program Flexibility Act (PPPF Act) passed by Congress on June 5, 2020, which provides several key changes to the Paycheck Protection Program (PPP) law passed in ear

Renz Elected IMRA Board President

Posted on 5/1/2020
New officers and directors announced for 2020-2021 IMRA Board

COVID-19 Additional Reporting Recommendations

Posted on 4/15/2020
Smith Schafer & Associates' recommendations for tracking related to payroll tax credits and for tracking related to the Paycheck Protection Program (PPP) Loan.

A Closer Look: IMRA Focuses on Membership & Industry Education

Posted on 4/15/2020
IMRA, a strategic industry group of the Incentive Marketing Association (IMA), continues its mission to bring value to members and focus on industry education.

Paycheck Protection Program (PPP) Information Sheet: Borrowers

Posted on 4/15/2020
Information on the Paycheck Protection Program (PPP). PPP authorizes up to $349 billion in forgivable loans to small businesses to pay their employees during the COVID-19 crisis.

Coronavirus Stimulus: Key Tax Highlights & Provisions

Posted on 3/30/2020
Highlights on the Families First Coronavirus Relief Act (FFCRA) and the Coronavirus Aid, Relief, and Economic Security Act (CARES Act) which affects small businesses.

$2 Trillion CARES Act Approved By Congress - PPAI Analysis

Posted on 3/27/2020
PPAI provides an analysis on the Coronavirus Aid, Relief, and Economic Security (CARES) Act.

The Incentive Marketing Association Launches Enhanced Awards Event

Posted on 1/23/2020
To recognize the ever growing and developing landscape in which we all operate, we are delighted to announce that the IMA Awards are being updated and enhanced.

Onward & Upward: IMA Sees Membership Growth, Positive Direction

Posted on 11/12/2019
IMA continues to provide value for its members—promoting the use of incentives, helping to enhance business performance and connecting members from across the marketplace.