United Behind the Power of Merchandise

A Closeup Look at the Incentive Manufacturers & Representatives Alliance

Premium Incentive Products article by Joseph Bush

PIP magazine features IMRA’s new online brand search tool, among other activities, in “United Behind the Power of Merchandise”. IMRA board members discuss the alliance’s recent and successful efforts to promote brand power, strengthen the rep and manufacturer relationship, create exposure for their members and educate people on brand-name merchandise.

Read the article here

Featured IMRA Board
Lore Rincon, Continental Premium Corp., and IMRA President
Mike Landry, Tumi and IMRA Board Member
Scott Whitehead, Samsonite and IMRA Board Secretary
Jeffrey Brenner, Seiko Watch of America, IMRA VP and incoming IMRA President
IMRA Brand Search Tool