IMRA Membership Qualifications

IMRA is a Strategic Industry Group (SIG) within the Incentive Marketing Association (IMA). An IMA membership is a pre-requisite of membership in IMRA. Click here for information about IMA and membership opportunities.

In addition to being a member in good standing of IMA, the following criteria must be met for each of the membership categories of IMRA Membership:

Representatives  

• shall as a function of its business, engage in the representation of incentive products of Manufacturers/National Marketing Companies (NMCs);
• shall represent at least one (1) IMRA manufacturer member and/or NMC and/or promotional products supplier on a territorial, account, or mutually agreeable defined basis;
• shall be sponsored in writing by one or more IMRA members in good standing. International Representatives
• shall have their primary business address located within the United States;
• shall as a function of its business, engage in the representation of incentive products of Manufacturers/National Marketing Companies (NMCs);
• shall represent at least one (1) IMRA manufacturer member and/or NMC and/or promotional products supplier on mutually agreeable defined basis;
• shall be sponsored in writing by one or more IMRA members in good standing;
• annual IMRA primary company membership dues are $250, entitling the primary holder to one (1) vote within IMRA.

Manufacturers / Suppliers

• shall sell products in the incentive marketplace through persons or firms qualifying for representative membership in a majority of the territories in which it distributes incentive products;
• shall work with three (3) or more IMRA Representative members;
• shall enter into written contracts or issues letters of hire that outline the terms and conditions of such representation;
• shall be sponsored in writing by one or more IMRA members in good standing;
• annual IMRA primary company membership dues are $250, entitling the primary holder to one (1) vote within IMRA.

National Marketing Company (NMC)

• shall handle the exclusive national marketing and sales rights to the incentive field for two or more Manufacturers/Suppliers;
• shall sell products in the incentive marketplace through persons or firms qualifying for representative membership in a majority of the territories in which it distributes incentive products;
• shall work with three (3) or more IMRA Representative members;
• shall enter into written contracts or issues letters of hire that outline the terms and conditions of such representation;
• shall be sponsored in writing by one or more IMRA members in good standing;
• annual IMRA primary company membership dues are $250, entitling the primary holder to one (1) vote within IMRA.

Manufacturer/Supplier via an NMC

• shall be represented in the incentive market by an IMRA NMC Member;
• shall be sponsored in writing by one or more IMRA members in good standing;
• annual IMRA primary company membership dues are $250, entitling the primary holder to one (1) vote within IMRA.

Press

• shall offer online and/or print editorial content on incentive marketing;
• shall be sponsored in writing by one or more IMRA members in good standing;
• annual IMRA primary company membership dues are $250, entitling the primary holder to one (1) vote within IMRA.

Technology/Resource Provider

• shall provide technology services and/or resources (i.e. consulting, etc.) for the incentive channel / or business in general;
• shall be sponsored in writing by one or more IMRA members in good standing;
• annual IMRA primary company membership dues are $250, entitling the primary holder to one (1) vote within IMRA.

Partner

• shall be an individual, firm or corporation not eligible for any other category of membership in the Alliance;
• shall be actively engaged in providing services associated with the general advancement of the incentive industry or profession specifically:
  • the sponsorship of trade shows/exhibitions; or
  • the provision of consulting services consistent with the goals of the IMRA SIG to advance the incentive industry or profession.
• shall be sponsored in writing by one or more IMRA members in good standing;
• annual IMRA primary company membership dues are $250, entitling the primary holder to one (1) vote within IMRA.

Associate

• shall be an employee of a qualified IMRA Member company in the above catagories;
• shall devote a majority of his or her professional activity to incentive industry matters;
• a member in good standing of IMA with all of it's benefits and privileges
• annual IMRA associate membership dues are $125 per person.